The Tipping Point: How Little Things Can Make a Big Difference

The Tipping Point How Little Things Can Make a Big Difference An alternate cover edition exist here The tipping point is that magic moment when an idea trend or social behavior crosses a threshold tips and spreads like wildfire Just as a single sick person c
  • Title: The Tipping Point: How Little Things Can Make a Big Difference
  • Author: Malcolm Gladwell
  • ISBN: 9780316346627
  • Page: 419
  • Format: Paperback
  • An alternate cover edition exist here.The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate This wideAn alternate cover edition exist here.The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.Gladwell introduces us to the particular personality types who are natural pollinators of new ideas and trends, the people who create the phenomenon of word of mouth He analyzes fashion trends, smoking, children s television, direct mail, and the early days of the American Revolution for clues about making ideas infectious, and visits a religious commune, a successful high tech company, and one of the world s greatest salesmen to show how to start and sustain social epidemics.
    The Tipping Point: How Little Things Can Make a Big Difference By Malcolm Gladwell,
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      Malcolm Gladwell

    About " Malcolm Gladwell "

  • Malcolm Gladwell

    Malcolm Gladwell is a United Kingdom born, Canadian raised journalist now based in New York City He is a former business and science writer at the Washington Post He has been a staff writer for The New Yorker since 1996 He is best known as the author of the books The Tipping Point How Little Things Can Make a Big Difference 2000 , Blink The Power of Thinking Without Thinking 2005 , Outliers The Story of Success 2008 and David and Goliath Underdogs, Misfits and the Art of Battling Giants 2013.

  • 369 Comments

  • This book is fascinating and I was disappointed to read that many other readers didn t think so So here s my response I think those readers are approaching this book the wrong the way when they critisize Gladwell for his inability to prove his points thoroughly Sure, Gladwell could have dotted every i and crossed every t and shown every counter example to the theories he s proposing There s a word for the books that accomplish that BORING Gladwell is a storyteller and he knows how to keep the re [...]


  • This book grew out of an article Malcolm Gladwell was writing for the New Yorker Frankly, it is better suited for a 5 7 page article rather than a 280 page book The crux of the book is that the stickiness factor of epidemics whatever the nature begins with a tipping point This tipping point arises because of three distinct sets of individuals mavens, connectors and salespeople He also examines the well known S curve which begins with innovators, then early adopters, followed by the early majorit [...]


  • Can I give this zero stars When I read this book, back in 2006, I got really mad and wrote a scathing review of it on Here it is I ve been duped , June 20, 2006By Sarah California, USA See all my reviewsThis book sucks Don t waste your hard earned money on it Let me save you a few bucks here Malcolm Gladwell is either a self aggrandizing ass who is too busy thinking he is the god of marketing to notice that a great majority of his arguments lack any kind of cohesion or credibility whatsoever, or [...]


  • Really good book It read like a bestseller quick read , but had a lot of substance to stop and make you thinkree Rules of the tipping point the law of the few, the stickyness factor, the power of context.Law of the Few people who influence Connectors super connectors eg Paul Revere William Dawes had the same mission as Paul Revere the same night but we haven t heard of him b c Paul Revere was a super connector knew who to rouse Mavens A Maven is a person who has information on a lot of different [...]


  • How the flying fuck did this piece of shit ever get published How on God s green earth did this thing become a bestseller Yes, I m the last person in America to read The Tipping Point, and I m glad I waited Now that all the hype has burned off, it s easy to see this book for what it is a very well crafted collection of half truths and speculation, sold as truth.Let s look at one example I read The Tipping Point as an ebook, so my pages might not match completely with yours, but it s the story ab [...]


  • Here s why you need to read The Tipping Point You don t Look, it s not because the writing is poor, the concepts disorganized, or the book fails to instruct It s simply that the ideas are anachronistic This is no fault of Malcolm Gladwell He published in 2000, wrote in 99, and used case studies from the mid 90 s How could he have known he was publishing a book about social media on the eve of social media s inchoate move into our social DeoxyriboNucleicAcid, or that the overgrowth of social conn [...]


  • I wish there was another word I could use instead of sexy I mean it metaphorically, obviously, but I want to tell you about the thing that I find to be the most sexy thing imaginable and I ve realised that sexy isn t really the word I should be using at all You realise, of course, I m talking about intellectually stimulating or satisfying when I say sexy That is what I want to talk about the thing that gives me my biggest intellectual buzz.Look, it isn t any of the obvious things you might be th [...]


  • The book that became a catchphrase The term tipping point has become so commonly used in news stories that I wonder how many people know it came from a book.I read this back in 2000 when I was in grad school for sociology It s a fun little book of case studies, many of which applied to what I was learning in my classes Here it is 13 years later and I can still recall many of the details and theories, which shows how interesting I thought they were Gladwell, who writes for The New Yorker, has a s [...]


  • In a work heavily influenced by the budding science of memetics though he never once uses the word meme , Malcom Gladwell seeks to provide a framework for explaining why certain isolated phenomena suicide in Micronesia, wearing hush puppies, reading a particular novel can suddenly become widespread and why situations can suddenly swing from one extreme rampant crime in 80s NYC to another the huge drop in crime in that same city during the 90s Gladwell postulates three mechanisms of cultural epid [...]


  • Holy suppositions, Gladwell There s a whole lotta coulds, may haves, apparentlies, perhapses up in here Malcolm Gladwell s basic premise in The Tipping Point To explain how word of mouth is spread.A couple of the examples he used were how crime was reduced in NYC under Giuliani s reign and how an old, dead in the water brand of shoes seemingly suddenly were selling like hotcakes But honestly, my favorite bit was the section on Sesame Street.It s interesting stuff, no doubt with some truth to it, [...]


  • Malcolm Gladwell has written five books, all of which have been on the New York Times bestseller list He is extremely readable.This now famous book is about popular ideas and products, and how they spread through society Starting off small at first, they slowly gather momentum until they reach a tipping point , where they take off and become fantastically popular This book is all about the mechanics of how this happens, and the different types of people and businesses enabling the process.The be [...]



  • Malcolm Gladwell shows us with this book that he is a jack of all trades or intellectual disciplines and master of none He very loosely weaves together existing social science and economic research to support his thin idea that there is a tipping point in all epidemics While it was a page turner and interesting to read, his glib conclusory statements interpreting others research was a bit jarring For example, use of the word always when describing a social phenomenon is not a practice to which m [...]


  • 1 six degrees of separation 2 Connectors 40 .3 We re friends with the people we do things with, as much as we are with the people we resemble We don t seek out friends, in other words We associ ate with the people who occupy the same small, physical spaces that we do.4.Six degrees of separation doesn t mean that everyone is linked to everyone else in just six steps It means that a very small number of people are linked to everyone else in a few steps, and the rest of us are linked to [...]


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  • Thoroughly enjoyed this easy to read non fiction, business sociology book The author did a nice job putting information together in a clear, concise manner and I enjoyed the examples used throughout the book Some examples used early on are carried through the entire book, i.e Hush Puppies shoe fad, AIDS, etc.The Tipping Point explains the phenomenon of why some products, businesses, authors, etc become hugely successful tip while others never seem to break apart from the masses as anything speci [...]


  • To understand The Tipping Point, one must understand what led to its creation In 2000, there were 5.5 billion people living on the planet Earth Many of them were considered human beings, but a few were thought to be celery The difference between the two categories bewildered the top dog breeders of the day To help us think deeply about the consequences of the problem, consider the following fact If you were born after 1975 and tried to ride a bicycle from Iceland to Darfur, the chances of crash [...]


  • This is Gladwell s most thorough book It has everything that I wanted from Outliers and Blink research, diagnosis, and a clear call to action Although admittedly, the research is not quite as fun as it is in his two following books If I had Gladwell s attention, I would ask him this How do you capitalize on your role as either a Connector, Maven, or Salesmen And what if you are none of the above, but rather a part of the phenomenon following mob Can you aspire to a different role than the one yo [...]


  • 1 Start Horrible book.Yes, yes, even though I started this yesterday I did actually finish it And after doing so, I regret reading this Full disclosure, the subject matter didn t really interest me but I ve been wrong before so I gave it a go I ll never be able to get back those precious reading hours.There are two things that make this book, in my opinion, unreadable The first is that the concept central theme of this book is nothing new Now, I know this was published ca 2000 so I m about 17 ye [...]


  • I first read about this concept several years ago in a New Yorker article that discussed the theory of epidemics as it relates to crime, particularly the power of context A book Fixing Broken Windows Restoring Order and Reducing Crime in Our Communities by George Kelling proposed that police should spend time dealing with the little things, e.g arresting people for public drunkenness, going after the street hookers small time dope dealers, rather than putting resources into the high profile, bi [...]


  • I bought this book for half price at Borders I should have thought to myself Hey, there s probably a reason this book is on the half price table But I didn t I bought the book The best way I can describe this one is to remind people of what it was like to take an essay exam for a liberal arts course in college You have a full hour to fashion a coherent thesis out of the trivia you ve learned over the past five months So you come up with a topic sentence, build up a head of steam, and start sprin [...]


  • I can see now that theFreakonomics boys took quite a few pages out of this book The Tipping Point launched the trend of examining social experiments with results that are, to use Mr Gladwell s phrase, wildly counterintuitive I breezed right through this one the most popular books always seem to be quick reads because I was so caught up in Gladwell s straightforward style of writing and fascinating subject matter I particularly enjoyed the Sesame Street Blue s Clues experiments The book only lags [...]


  • I ve heard Malcolm Gladwell speak a few times at Harvard and had been interested to read The Tipping Point for a while It s a mixture of anectdotes, psychology, economics, marketing, epidemiology and The principle focus of The Tipping Point is how small changes, can bring about large effects With examples such as marketing of Hush Puppies shoes, the broken windows theory, Airwalk shoes, Paul Reveres midnight ride, word of mouth, mass hysteria and Gladwell really captures the spirit of human co [...]


  • I was one of those a holes that referenced this book to my friends in casual conversation, over and over and over again right after reading it I M REALLY BRIGHT, I JUST READ MALCOLM GLADWELL, LET ME TELL YOU ABOUT HUSH PUPPIES AND SESAME STREET That said, it was one of my favorites in college and I still enjoy Gladwell s stuff, unashamedly.




  • Malcolm Gladwell interests me for one reason only I wonder how it is that this man s book spent many many weeks on top of the new york times best seller list But then again look at the new york times best sellers list What struck me the most about this book is its total lack of in depth analysis The question which lead to the writing of this book has to do with how fads start He explains the process of what takes place in order for a fad to happen with the implication that if these steps are not [...]


  • This is a book on epidemics In this book, Malcolm tries to explain, with the wit, clarity and beauty you d expect from him, the way something small and insignificant turns into a huge wave The book started slow and gradually became and interesting I loved chapter 7, which was partly about smoking I always knew there was something fundamentally wrong about anti smoking campaigns Turns out I was right Here I just want to note the beauty of mass data gathering Without mass data, the late parts of [...]


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